In previous Lessons we discussed keeping it simple, crafting headlines that work, six questions you need to ask yourself, structure of persuasive copy, benefits of the features and guarantees, now in this last lesson we look at the final element to selling and that’s inciting action and upselling. After ‘the money’s in the list’ famous […]
How To Write Compelling Copy Lesson #7-Inciting Action and Upselling
Posted on 07. Jan, 2014 by Faye Bond in Blog, copywriting, Marketing, Traffic