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7 Powerful Reasons To Start A Website

Posted on 18. Mar, 2011 by Faye Bond in Blog, Internet Marketing, Online Business, Website Design

It’s easy to say ‘I want a website’. What is not easy is building a successful business with it. Start by asking yourself ‘Why do I need a website?’ ‘What will it achieve for my business?’

The first important step in website creation is to define the purpose of your site.

When websites lack a clear purpose, visitors are quickly confused and click away.

Internet users today are increasingly impatient. A website visitor will not spend their precious time trying to figure out what the site is about or how it can help them.

What is the end result that you are trying to achieve?

It could be to gain a list of subscribers that you can build a relationship with.

You might decide that you want to give your visitors better value and outsmart your competitors.

Here are 7 great reasons for starting your business online with a website.

Reason #1 Open 24/7

Your business website is open 24 hours a day, 7 days a week, 365 days a year. Even on public holidays and when you are asleep the rest of the online world has access to your products and services. Orders can be placed at any time of the day or night. Delivery of digital products to your customers is instant and their need is satisfied immediately.

Reason #2 Find Hungry Buyers

With target market and keyword research you will find out what their problems are. Give these hungry buyers exactly what they are looking for and solve their problems and pains. They will come back for more.

Reason #3 Beat Your Competitors

Beat your competitors and be the No.1 business that people go to for valuable information. Because you know your competitors give visitors content that is different, bigger and better. Become the leader in your field.

Reason #4 Impeccable Customer Service

When visitors buy your products they get instant delivery. And you get instant payment. At the same time you are gaining subscribers. Once your products are online you don’t have to touch them again. Have a contact form so your visitors, buyers and subscribers can reach you.

Reason #5 Build a List of Subscribers

Setup a Optin box to collect names and email addresses automatically. You can give something of customer perceived value away for free or have a subscription to a monthly newsletter.  You now have a database of people that you can build a relationship with by giving solutions to their problems and later on to sell to again.

Reason #6 Promoting Your Business

Advertising online is very cheap and in a lot of cases is free. There are many free resources for promoting your business website. From social media sites like Facebook, LinkedIn and Twitter to submitting your articles and videos to directories, like Ezine articles and Youtube.

Reason #7 Branding Your Business

Branding is more than your logo on your letterhead it is your corporate identity. A smart brand tells the world who you are, what you do and how you do it. Your logo should be visually appealing and your slogan be short and easy to remember. Let it say something about your business.  Now we understand the need to have a clear purpose and focus of your business website you are well on your way to achieving business success online.

For further information please contact me at faye@bondglobalenterprises.com or go to www.bondglobalenterprises.com and see more ways to easily and effectively build your online business.

Faye Bond

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Tags: Internet Marketing, Marketing, Website Design

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