Ring Of Honor & How A Long Island Advertising Agency Can Help
Posted on 23. Aug, 2015 by Jason McDonald in Marketing
It wasn’t too long ago that Ring of Honor was able to strike a groundbreaking deal. As a matter of fact, it was only during June that ROH was able to find its way to Destination America, which was nothing short of a tremendous movement for the popular wrestling company. Marketing has always played a role in the success of a wrestling promotion, as I am sure any Long Island advertising agency can attest to. With that said, there exist numerous details I’d like to cover.
If you’re curious to know about Ring of Honor, what you should be familiar with is that it was created in 2002 with a purpose. Specifically, it was a wrestling company designed to cater to the older demographic of wrestling enthusiasts, which it was able to on a regular basis. However, unlike World Wrestling Entertainment and the like, ROH struggled to obtain mainstream exposure. It’s for this reason that the aforementioned Destination America deal was so monumental.
Keep in mind that, before this move, Ring of Honor was primarily syndicated through the Sinclair Broadcast Group. While this is okay, it’s important to note that not everyone at home has access to these channels, meaning that it’s something of a challenge for fans to get their hands on full shows. By comparison, Destination America is available in numerous shows, which proved to be a solid step forward. However, I believe that even more progress can be made on the marketing front.
There’s much to talk about when it comes to the excitement that a Long Island advertising agency can generate. I am sure that many others can attest to this, given the importance of services like SEO, social media management, and web design. Even though some of these may be more useful to Ring of Honor than others, I believe that they matter all the same. It’s just a matter of knowing what’s most necessary, which firms such as fishbat can evaluate.
Regardless of where Ring of Honor goes from here, it’s easy to see that it will maintain an audience all the same. Since its creation in 2002, it has slowly carved out a niche for itself, as a promotion that’s tailored to an older group of fans. While other companies may focus on including other groups, ROH took a more mature route, and it was for the better. Not only has marketing played into it, but the talent involved and the passion they possess have done wonders and will continue to do so.
For information regarding the services a Long Island advertising agency can offer, contact fishbat today.
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