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Squeeze Page Success Tips

Posted on 06. Apr, 2011 by Faye Bond in Blog, Build A Business Online Today, Internet Marketing, Marketing, Online Business

Squeeze Page Success Tips

There is this common misconception that it is very easy for people to make money with online marketing. The truth of the matter is that although you certainly can make online marketing a good source of income, it takes months (and even sometimes years) of hard work for you to earn huge bucks from doing so. There are a number of marketing strategies that one would employ in online marketing whether they are in the form of affiliate marketing or ppc marketing. Developing a good squeeze page will help you build email lists for future use. A squeeze page, also known as a landing page, is a page that aims to capture your visitors’ emails after they have opted-in for a service that you’re offering for the purpose of future emarketing.

However, landing pages can also serve to direct the visitor to the merchant site of which you are an affiliate or to an ezine directory of articles for your consumption. Nonetheless, the importance of good landing pages cannot be overemphasized. The catch is this—the thought of a landing page always seem to repel visitors. The reason for this is that we always hate it when we are being sold off to someone. In order to increase your conversions, you only have to worry about one thing and that is pre-selling.

Why pre-selling? Quite simple, people only offer their information or buy products from people that they trust. You may not see the visitors of your website in the flesh but you can still establish connection with them—through your content. Write marketing articles that are jam packed with useful information that will make them extremely glad that they stumbled into your website.

Never ever make your landing page your homepage. Your visitors will have a problem with your credibility. Your web visitors will think that you’re just excited to make money out of them that you refuse even to offer them any information. And why should they help you earn then. They’ll click the home or back button a look for another website with quality content posted on it to purchase the product from. From these websites full of articles and content, you can include a link to your landing page.

On your squeeze page, you want to make it plainly simple for your web visitors to optin to whatever you are offering and increase your email lists by writing down all the benefits of doing so in bullets so that they are easy to follow.

Faye Bond

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Tags: emails, marketing strategies, online marketing, squeeze page, visitors

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