In previous Lessons we discussed keeping it simple, crafting headlines that work, six questions you need to ask yourself, structure of persuasive copy, benefits of the features and guarantees, now in this last lesson we look at the final element to selling and that’s inciting action and upselling. After ‘the money’s in the list’ famous […]
How To Write Compelling Copy Lesson #7-Inciting Action and Upselling
Posted on 07. Jan, 2014 by Faye Bond in Blog, copywriting, Marketing, Traffic
How to Write Compelling Copy Lesson #2-Headlines That Work!
Posted on 12. Jun, 2013 by Faye Bond in Blog, Bond Global Enterprises, copywriting, Traffic
You can read the previous lesson #1 here Your headline is the first and perhaps the only impression you make on a reader. Without a headline your post or sales letter will gather cosmic dust, never to see the light of day. There is a knack to creating a headline that works. A headline should […]
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